Category: Facebook
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Facebook Reach vs Impressions: What’s the Real Difference?
If you’re a marketer trying to make sense of your Facebook results, you’ve probably come across the terms reach and impressions more times than you can count. They sound similar, but understanding how they differ can change the way you look at your campaigns. In this blog, we will dive into what reach and impressions…
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Click Rates Decoded: What Is a Good CTR for Facebook Ads?
If you’re running Facebook ads, you’ve probably come across the term CTR or Click-Through Rate. But what does it mean, and how do you know if your CTR is good or not? In simple terms, CTR shows how many people clicked on your ad after seeing it. In this blog, we’ll explain what a good…
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15 Best Facebook Analytics Tools 2025
If you want your brand to stand out on Facebook, understanding your audience and tracking your performance is a must. Facebook analytics tools give you clear insights into how your posts, ads, and stories are doing. They help you see what grabs attention, what drives engagement, and where you can improve. In this blog, we’ll…
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Understanding Facebook KPIs: A Comprehensive Guide to Track Your Success
Are you looking for ways to leverage social media, especially Facebook, to market your products/services? If so, you must’ve come across the term – “Facebook KPI.” If you are new to this concept, you must be wondering why monitoring KPIs should be your top priority & how to do it correctly. Well, this blog is…
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Facebook Ads Dos and Don’ts
Some people think Facebook is a dying social network. In a sense, it is…
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Tips for creating a good Facebook post
Posting on Facebook can be as easy as typing up some content and clicking post. Creating a Facebook post that accomplish…
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How to Conduct A/B Tests on Facebook for Maximum Impact?
A/B testing can be like a science experiment. Read on to learn how to win the science fair!