Category: Social Media

  • How to Track Instagram Followers: The Complete Guide for Smarter Growth

    How to Track Instagram Followers: The Complete Guide for Smarter Growth

    Tracking your Instagram followers is one of the easiest ways to understand how well your content is performing and whether your account is growing. Whether you’re a business, influencer, or just someone who wants to grow on Instagram, keeping an eye on your followers helps you learn what’s working and what’s not. In this blog,…

  • How to Analyze Facebook Ad Performance?

    How to Analyze Facebook Ad Performance?

    Summary of the Blog Analyzing Facebook ad performance is essential to ensure your ad budget is spent effectively and delivers real results. Utilize third-party analytics tools like ViewMetrics for simplified reporting and deeper analysis. Regular analysis helps optimize ad spend, refine targeting, track progress, and gather valuable insights for improving future campaigns. Running Facebook ads…

  • Twitter Analytics Tools in 2025 to Track Your Performance

    Twitter Analytics Tools in 2025 to Track Your Performance

    If you want to grow on Twitter, you need to understand what’s working and what’s not. The easiest way to do that is to check Twitter analytics regularly. Tracking your performance helps you see which tweets get the most attention, when your audience is most active, and what type of content they enjoy the most.…

  • 15 Best Facebook Ads Reporting Tools in 2025

    15 Best Facebook Ads Reporting Tools in 2025

    Summary for the Blog Tracking your Facebook Ads performance is essential for improving campaigns and getting better results. Top tools like ViewMetrics, Supermetrics, AdEspresso, and Sprout Social offer clear dashboards and easy reporting. Many tools provide real-time data, automated reports, competitor insights, and cross-channel integration. Using a single dashboard to manage all your social accounts…

  • LinkedIn Ads Benchmarks 2025: What’s Changing & What You Need to Know

    LinkedIn Ads Benchmarks 2025: What’s Changing & What You Need to Know

    Running ads on LinkedIn in 2025? Knowing how your campaigns stack up is key. Benchmark data helps you understand what’s normal, so you can spot what’s working and fix what’s not.

  • How to Calculate Facebook Engagement Rate?

    How to Calculate Facebook Engagement Rate?

    Do you want to know if your Facebook content is actually making an impact? Your engagement rate for Facebook tells you exactly that. It measures how much your audience interacts with your posts compared to your follower count. The formula is simple, and the insights are powerful. Let’s break it down.

  • How to Track Purchases on Facebook Ads?

    How to Track Purchases on Facebook Ads?

    If you’re running Facebook ads to sell products or services, knowing whether those ads are driving sales is super important. It’s not enough to just get clicks or likes; you need to see how many people are purchasing after clicking your ad.

  • How to Check Impressions on Twitter (X) in 2025?

    How to Check Impressions on Twitter (X) in 2025?

    Impressions are one of the key Twitter metrics for evaluating content performance, making them essential for anyone serious about growing on X. Understanding how to check impressions on Twitter is crucial for evaluating your tweet performance and refining your content strategy. It’s one of the most foundational steps you can take when you check your…

  • What Is Instagram Reach & Why It’s the Metric You Can’t Ignore

    What Is Instagram Reach & Why It’s the Metric You Can’t Ignore

    Instagram is a marketing giant with 1 billion monthly active users, especially popular among 18–29-year-olds, nearly two-thirds of whom use the platform. With 80% of accounts following a business and 2 million advertisers competing each month, understanding how your content reaches your audience is more important than ever. This is where Instagram Reach plays a…

  • Facebook Reach vs Impressions: What’s the Real Difference?

    Facebook Reach vs Impressions: What’s the Real Difference?

    If you’re a marketer trying to make sense of your Facebook results, you’ve probably come across the terms reach and impressions more times than you can count. They sound similar, but understanding how they differ can change the way you look at your campaigns. In this blog, we will dive into what reach and impressions…